With the "Swiss Services" logo, Swiss Label extends its well-known Swiss Made certification featuring the crossbow by introducing a label specifically for service companies. This label represents the high quality, reliability, and expertise of Swiss service providers, both domestically and internationally.

Members of Swiss Label in the service sector are kindly asked to start using the new logo immediately. It is available for download in the protected members' area on our website.

Under its new president, Sylvia Flückiger-Bäni, Crossbow has entered a new era with fresh momentum. A growing membership base and the successful first networking event in Lausanne reflect the organization’s renewed focus on digitalization and stronger networking.

There has also been a change on the board: Walter Müller was bid farewell. His successor is National Councillor and sgv Vice President Daniela Schneeberger.

Read the full article in the Schweizerische Gewerbezeitung sgz.

At the 2024 Annual General Meeting on 17 July 2024, the presidency of the Executive Board passed from Ruedi Lustenberger into the hands of previous Vice-President Sylvia Flückiger-Bäni. Sylvia Flückiger-Bäni was elected to the Swiss Label Board in 2011. Her commitment to the organisation and her identification with our values and goals are undisputed.

Diana Gutjahr, SVP National Councillor and entrepreneur, will replace Sylvia Flückiger-Bäni. Jürg Rothenbühler, a member of the Grand Council of the Canton of Bern and entrepreneur, was unanimously elected by those attending the Annual General Meeting to succeed Rocco Cattaneo. Both new members can offer a great deal of experience and a high level of commitment, which makes them ideal representatives of Swiss Label. They have an extensive network within the corporate world as well as in political circles. As suc-cessful entrepreneurs, they both have a strong entrepreneurial spirit. This will enable them to un-derstand the needs and challenges of our member companies and to work with their colleagues on the Board and at our head office to successfully drive forward our organisation.

Martino D'Esposito and Alexandre Gaillard, two childhood friends who now teach at the famous Ecal in Renens, are creatively reinventing cuckoo clocks. Together, they have given wings to around 15,000 clock birds over the past 10 years.

To the exciting member portrait, published in the Journal des arts et métiers jam (only available in French).

Find out more about Swiss Koo: Company website

CreaTor AG is successfully making its way in the industry with a great deal of expertise, unique creativity and flexibility. From simple garage doors to nuclear bomb-proof bunker doors – the SME from Uetendorf has a customised solution for everything. The door specialist guarantees uncompromising quality as a core value thanks to the Armbrust label.

To the exciting member portrait, published in the Schweizerische Gewerbezeitung sgz (only available in German).

Find out more about CreaTor AG: To the company website

Ruedi Lustenberger likes people and loves his hometown of Romoos in the Bramboden area. In his first book, “De Reinek und de Schryber”, the President of Swiss Label paints a portrait of 66 original personalities from the beautiful Napf region.

“De Reinek und de Schryber”, ISBN978-906832-34-0 can be obtained from Entlebucher Medienhaus, 6170 Schüpfheim – go to the shop. The book is only available in German.

Il libro è disponibile solo in tedesco. 

Mirjam Voser, long-time Chief Financial Officer of Swiss Label, will take over the sceptre from Mikael Huber on 1 July 2023. The finances and management of the company will then be in the same hands. 

Honorary members were elected at the General Meeting for the first time in the history of Swiss Label. Honorary membership is awarded to people who have rendered outstanding services to our association. We would like to pass on our warmest congratulations to our first three honorary members!

Sigrid Sutter: former Vice-President and Quality Assurance Manager

Ruedi Horber: former Managing Director

Urs Wyler: former Head of Finance

To the photo gallery: Link

The 106th General Meeting of Swiss Label is already over for another year. Interesting discussions with our participating member companies represented the highlight of the occasion, as is the case every year.

Read more in the Schweizerische Gewerbezeitung sgz: Link 

A joint event organised by Swiss Label and the Swiss crossbow association EASV took place in Steinhausen in the canton of Zug on 26 May 2023. After a delicious aperitif, members enjoyed a demonstration by the national squad and were then able to try their hand with the high-precision sports equipment themselves. 

The event with William Tell’s “weapon” was a resounding success.

To the photo gallery: Link

Swiss Label is the official sponsor of the Swiss Federal Crossbow Shooting Association. We are supporting a sport steeped in history and tradition – what better way to represent our brand!

We are pleased to announce that Swiss Label is an official sponsor of PluSport in 2021. PluSport is a specialist institute for sports for the disabled in Switzerland. 
As an umbrella organisation, PluSport promotes sport among people with disabilities, from grassroots to elite level, with the aim of integration and inclusion. Thank you for letting us make a difference.